SUBMIT 2.0

Any webmaster who understands how directory submissions works knows that huge amount of benefit accrues to getting listed in directories. But those novice to these benefits ask one simple question; why should I pay for directory submissions if the directories themselves are not charging or if I can do it myself? In an attempt to answer this question, I will introduce a simple scenario here – air is free for all yet if you are rushed to the hospital and you need oxygen, it will definitely be added to your bill. This is for a simple reason; at the time that you needed the oxygen, the doctors have being able to deliver it through a medium that requires expert knowledge to do.

The same thing could be introduced here. These directory submission services spend their whole day figuring out how best to make submissions effective. It is their source of survival and so will try to acquire expertise to make each client’s payment worth it. These submission services understand the system so well that the simple things that you will be missing is what the will be doing effortlessly. It is important to acknowledge that the way you will go about your submission will be comparatively different from a professional who has it as his full time job.

Moreover, the number of directories on the web increases by the day but your time is still the 24 hours. It will become increasingly difficult for you to derive any benefit from doing your own directory submissions because as an individual you can do just a fraction of the whole. But these directory submission services have stuffed their offices with staff who will be able to sink more man-hours into your submissions to ensure that you will achieve a higher coverage, which is important in page ranking. As a matter of strategy, it is quite smarter to pay for a directory submission of your website so you get enough time to concentrate on paying attention to the traffic that will be drawing to your website.

The final thing has got to do with guidelines. Most of the high rank directories have strict guidelines that are required to ensure that your entry is approved. This is unlike social bookmarks that do not have any accompanying rules and guidelines. The directory submission services understand the individual guidelines and requirements of web directories better and so will be able to do a better job than you will.

Filed under: Directory Submission