SUBMIT 2.0

Humans love freebies. We want everything for free; probably that is why we invented the saying ‘the best things in life are free’. Imagine that. Whenever people hear of free stuff, they will always chase it to the grave. If you are familiar with consumer behavior, you will notice that most big name companies and brands including games, web servers, software and other consumer products always have a side attraction to their offers: freebies. As a website owner, you can take advantage of this to draw traffic to your website. Let’s look at some freebies that can help you in traffic building.

1. Free ebooks: ebooks are nice and attractive yet easy way to promote your website. Publish an ebooks on a particular topic relevant to your website and make it a free offer. Tell recipients the value of the ebooks and they will place premium on it. If you are a furniture dealer, an ebooks on ‘Giving your furniture an extended life’ will likely be a crowd puller once you make sure that links to your website is placed at vantage points and in anchor texts. Your ebooks should have an attractive design especially the cover design. The content should not be unduly long and illustrated ebooks are always better than plain text.

2. Free newsletter: Set up a periodic newsletter and offer free complimentary subscription to potential source of traffic. Your newsletter should be devoid of any aggressive advertising and promotional announcement as its dominance will turn off the subscribers to your website. The ideal strategy is to leave out some essential information in the newsletter and make them available on your website whiles making obvious references to it.

3. Free samples should also be appropriate if you offer non-perishable products like perfume. You can use directory submission service to describe your website as offering free products. If you are sure that you are offering quality service, be sure that the patrons of your free sample will definitely come to your website and support your traffic building campaign.

Which ever freebie strategy you use, if your potential markets do not hear of it, it is in vain. Make sure that you use social bookmark submission to announce your freebie whiles making it part of your site descriptions in directory submissions. Putting much time in social bookmarking submission could even end up making your campaign viral, which all add up to your benefit.

Filed under: Website Promotion