SUBMIT 2.0

You’ve researched the best keywords for your website. You’ve got heaps of fresh unique content about your keywords. You’ve got your site listed in google but still you can’t get your link popular. What to do ? What to do?

Google and the other search engines don’t just return results for websites when keywords match content. The most keyword relevant website still might not make it to the front page if the the link just isn’t popular.

You can measure a websites popularity by traffic. That is how many people go to a website. How long they stay on a website, what pages they visit and how often they come back. All this inflammation is great for a web master to see what their users are doing on the site but this information is very hard for a search engine to rather accurately.

One way search engines have got around this is by link popularity or back links. That means how many websites are pointing to your website. It’s pretty simple really. Google and the other search engines spiders crawl around the internet reading websites and finding all the links. They categories all the web pages and count the links.

Say you have a business that specializes in web design. It better be a pretty website as that is what you do and I’m sure it would have a lot of great content about web design. But the thing google will look for is back links. If non relevant websites link to your website that is good. That is say a used cars website or a shoe store has a link to your website. This will give you some popularity but what google is really after is other sites about web design linking to you.

This is called an authority website. The more content and links that you have about your given keywords the more google and the other search engines will think your website is an authority on the matter and give you better ranking in search results.

Source: Ezinearticles

Filed under: Link-Popularity